Meet

Meet

Stacy Rosenthal

Stacy Rosenthal

Head of Sponsorship Sales

Stacy Rosenthal is a visionary marketing executive and experiential strategist with over two decades of impact at the intersection of culture, commerce, and cause. Renowned for architecting award-winning campaigns and purpose-driven experiences, her work spans entertainment, retail, hospitality, and philanthropy—always with an eye toward meaningful connection and measurable results.

A graduate of Georgetown University, Stacy began her nonprofit journey producing global celebrity morale tours for the USO during Operation Desert Storm, executing 55+ projects across 30 countries. She later joined Sun International Hotels, where she led the $625M launch of The Royal Towers at Atlantis, producing landmark cultural moments including The Oprah Winfrey Show—which broadcast its historic “Oprah’s Favorite Things” holiday special live from the resort—and The Isle of MTV, a global music spectacular that cemented the property’s international allure.

Her portfolio includes transformative campaigns for Macy’s, Tommy Hilfiger, Simon Property Group, and Martha Stewart Living Omnimedia. At Macy’s, she served as Director of Special Events for the Home division, where she launched the Macy’s Culinary Council with 16 celebrity chefs and produced a national food truck tour benefiting Feeding America. She also co-developed the Heart of Haiti initiative, which connected Haitian artisans with U.S. consumers following the 2010 earthquake. At Simon Property Group, she spearheaded the national rollout of Susan G. Komen’s More Than Pink campaign and oversaw strategic partnerships with Disney Junior and Coach.

Throughout her career, Stacy has consistently delivered high-impact sponsorships and brand alliances rooted in philanthropic purpose. At Charitybuzz, she curated the high-profile Good Evenings dinner series, producing bespoke fundraising experiences with George and Amal Clooney, Bradley Cooper, and others on behalf of their respective causes. At The Frederick R. Koch Foundation, she cultivated major gifts and forged meaningful partnerships with institutions including the Metropolitan Opera, Save the Children, the Chamber Music Society of Lincoln Center, MetLiveArts, Young Concert Artists, and The Versailles Foundation. She also secured six-figure sponsorships through strategic collaborations with Netflix, Showtime, and Apple TV+.

A passionate global traveler, Stacy donates her time to nonprofits like Kids Play International in Rwanda—promoting gender inclusion in sports—and the Starkey Hearing Foundation, bringing hearing care to underserved communities in the Dominican Republic and around the world.

Her work has been featured on national television, across global brand platforms, and in iconic venues from Times Square to the United Nations. Stacy now joins the Scheer Heart Foundation as Head of Sponsorship Sales, continuing her mission to unite storytelling, strategy, and social impact to unlock transformational change on a global stage.

rae@scheergenius.com

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rae@scheergenius.com

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Collaboration